On networking through writing:
Writing is the most scalable professional networking activity. Stay home, don’t go to events/conferences, and just put ideas down.
I took to this idea, immediately. Initially, I was debating to start off a newsletter and then scale it up. However, I chose to stick to a blog- if not for anything else, I’d have a permanent record of what I am writing and reading. My blogposts add meaning to my professional life; I am sure you’d find the ideas interesting too.
Conferences are a waste of time unless you are an invited speaker where it is more fun to push out your worldview. However, I disagree with the “standard format” of presentation- heavy text and graphics where the speakers assume that the audience is keyed in and hanging by their words as if they are dripping honey. It is a false pretence and the audience usually stares blankly. I’d be genuinely surprised if they are able to retain what has been spoken.
Writing is the best kind of networking.
By making it easy for people to find you online, you’ll create a vehicle for serendipity. Call on your vehicle when you want to manufacture serendipity, and you need some activation energy.
David Perell — How to maximize serendipity
I agree completely.