Consider this chart in isolation. Think, ponder and reflect.
How much do you think that this data is reliable? Has anyone done a survey, people answered in that survey, someone turned that into relatable answers?
Does this chart convey our attitudes towards data transparency?
More importantly, will this lead to a shift in the behavioural and attitude change?
If yes, good and represents a best-case scenario. If no, then why the resources were expended by the suits to define criteria that would not see any traction anyway!